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(CAN) Senior Director, Communications


Mississauga, Canada
Corporate Affairs
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04/29/2025 Regular/Permanent R-2153427

Position Summary...

Leads the overall strategic direction and implementation of Walmart Canada’s Internal and External communications across multiple channels (Internal associate communications, Executive communications, public and media relations, thought leadership, issues management, and digital communications) to help strengthen the company’s reputation and achieve its operational and corporate goals. Reports directly to the VP Communications and Corporate Affairs and directly supports the Canadian Leadership Team to provide guidance and manage high-profile, highly sensitive information and issues to protect the company from reputational damage.

What you'll do...

Major Responsibilities

  • Strategic Counsel: Serves as a key senior advisor to the Chief Executive Officer and Canadian Leadership Team, taking the lead in reputation management and serving as a company spokesperson as needed and as appropriate, ensuring overall consistency of strategic direction, positioning, and messaging.
  • Reputation Management: Responsible for the development, implementation, and measurement of a broad range of public relations and thought leadership activities to support the strategic direction and positioning of Walmart Canada and the Walmart Canada Leadership Team.
  • Crisis and Issue Management: Develops, manages, and leads corporate response to the broad range of contentious and sensitive issues which impact Walmart Canada’s reputation nationwide. Develops and leads strategies to avert issues when possible. Leads the internal communication response as part of a cross-functional team related to crisis and business continuity.
  • Enterprise Communications: Develops and executes a comprehensive suite of best-in-class communications programs and strategies in alignment with Walmart Canada’s goals and major internal and external events and initiatives (Store and Facility Manager meetings; store/distribution centre openings; product launches).
  • Corporate Communications: Oversees the strategy and delivery of key corporate communication initiatives and announcements (earnings, thought leadership, supporting government relations and lobbying, community investments, impact reports, executive speeches, and thought leadership) to help strengthen Walmart Canada’s reputation as a leading Canadian retailer, top employer, community investor, and regenerative business and ensure alignment with Walmart Inc.
  • Measurement: Conducts regular reviews of communication programs and channels to ensure activities deliver on objectives. Refines programs as needed to ensure they remain effective. Stays active on the latest trends and best practices, identifying opportunities.

Qualifications

  • Bachelor’s degree or diploma in Communications, Public Relations, Journalism, Marketing, or a related field.
  • Minimum of 10 years of experience in communications, public relations, or a related field, with at least 5 years in a leadership role managing a team.
  • Proven experience in crisis and issue management.
  • Corporate communications and agency experience preferred.
  • Strong understanding of digital communications and social media platforms.
  • Excellent writing, editing, and verbal communication skills.
  • Proficiency in communication tools and software, including AI.
  • Experience with media relations and serving as a company spokesperson.
  • Strong interpersonal and relationship-building skills.
  • Ability to work under pressure and handle sensitive information with discretion.
  • Strategic thinker with a proactive approach to problem-solving.
  • Demonstrated ability to lead and inspire a team.
  • Strong organizational skills, especially in creating structure and formality.
  • Executive presence and the ability to manage up.
  • Growth mentality and a proactive approach
  • Accreditation in Public Relations (APR) or similar certification is a plus.

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Walmart will accommodate the disability-related needs of applicants and associates as required by law.

Primary Location…

1940 Argenita Rd, Mississauga, ON L5N 1P9, Canada

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R-2153427
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